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Privacy Policy

Effective Date: 01 January, 2025.

1. Introduction

Welcome to Wezesha Marketing Ltd (“we,” “our,” “us”).

This Privacy Policy explains how we collect, use, disclose, and protect personal data in compliance with the Kenya Data Protection Act, 2019, and other applicable data protection laws.

Wezesha Marketing Ltd acts as both a Data Controller (when we collect and use data for our own marketing) and a Data Processor (when handling data on behalf of our clients for email marketing and related services).

If you have any questions about this policy, please contact us at info@wezeshamarketing.co.ke.

2. When We Act as a Data Controller

Wezesha Marketing Ltd collects and processes personal data for our own business purposes, such as
lead generation and marketing.

2.1 Data We Collect

We may collect the following personal data:

  • Name
  • Email address
  • Phone number
  • IP address

2.2 How We Collect Data

We collect data through:

  • Lead generation forms on our website
  • Newsletter sign-ups
  • Direct inquiries (e.g. email, phone calls, etc)
  • Web analytics programs (when you browse our website)

2.3 How We Use Your Data

We use personal data for:

  • Email marketing campaigns
  • Retargeting advertisements
  • Sales outreach and communication
  • Consent: When you provide your information voluntarily
  • Legitimate Interest: For direct marketing and business communication

2.5 Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined in this policy or as required by law. If you request deletion, we will securely erase your data unless retention is legally required.

3. When We Act as a Data Processor

Wezesha Marketing Ltd provides email marketing services to clients. When handling personal data on behalf of clients, we act as a Data Processor and process data only per our clients’ instructions.

3.1 Our Responsibilities as a Data Processor

  • We process personal data only for the agreed-upon purpose.
  • We implement appropriate security measures to protect the data.
  • We do not share client data with unauthorized third parties.
  • We assist clients in fulfilling data subject rights requests when required.

3.2 Use of Third-Party Service Providers

We may use third-party tools for website analytics, email marketing, and automation services. These providers act as sub-processors, and we ensure they comply with relevant data protection laws.

4. Third-Party Data Sharing

We may share collected data with external partners for:

  • Analytics (e.g., website traffic and performance monitoring)
  • Email delivery (e.g., sending newsletters or campaigns)
  • Advertising (e.g., retargeting through social media and search engines)

We do not sell or rent personal data to third parties.

5. Compliance & Security Measures

We take data security seriously and implement the following best practices:

  • Encryption: All data transfers, including website traffic, are encrypted.
  • Access Controls: Restricted access to authorized personnel only.
  • Regular Security Audits: We review our security practices periodically.
  • Data Anonymization: Where possible, we anonymize or pseudonymize data.

If data is transferred internationally (e.g., to service providers outside Kenya), we ensure appropriate safeguards are in place to comply with applicable data protection laws.

6. Data Subject Rights

Under the Kenya Data Protection Act, 2019, you have the right to:

  • Access: Request a copy of your personal data.
  • Correction: Request corrections to inaccurate data.
  • Deletion: Request the deletion of your personal data.
  • Objection: Object to the processing of your data for marketing purposes.

To exercise any of these rights, please contact us through info@wezeshamarketing.co.ke.

7. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect legal requirements or operational changes. We will notify users of significant updates by publishing the updated privacy policy on our website.

8. Contact Us

For any questions or concerns about this Privacy Policy, you can contact us through:

Email: info@wezeshamarketing.co.ke

Phone: +254 748-309861